The Challenge
Own Your Style needed an identity to stand out from the crowd and depict the warm, friendly service that you receive from Janine at Own Your Style.
The Solution
I've created a distinctive monogram logo that takes inspiration from high end fashion brands, using a combination of curvaceous typography to depict the various forms of the human body. The soft, calming pastel colour palette complements Janines’ personal and down to earth approach to her styling, and works well on print and digital platforms.